Job Details
Job Location: Des Moines, IA
Position Type: Full Time
Salary Range: Undisclosed
Job Shift: Day
Description
Join Ag Express Electronics, a leader in agricultural innovation and technology solutions. We are seeking an experienced and highly engaged Chief Revenue and Marketing Officer (CRMO) to drive transformative revenue growth and market expansion. This executive will be actively involved at all levels from customer engagement to sales leadership, team training, and data-driven business analysis. Agricultural industry experience is highly preferred.
The CRMO will be accountable for motivating teams, driving performance, building customer-centric strategies, and ensuring operational excellence. This role demands a strategic, results-oriented leader who partners closely with the Executive Team and operates with urgency and accountability. Residency in the Des Moines Metro area is required, and Midwest roots are strongly preferred to align with our culture and customers.
Position Summary:
The Chief Revenue and Marketing Officer (CRMO) will be a key member of the executive leadership team, responsible for driving the company’s revenue growth and enhancing its market presence. This strategic leader will oversee all aspects of sales, marketing, and business development, aligning these functions to maximize customer acquisition, retention, and profitability. The CRMO will develop and implement comprehensive revenue generation strategies, lead brand positioning initiatives, and ensure cohesive messaging across all channels. By leveraging data-driven insights, market trends, and customer feedback, the CRMO will optimize sales and marketing efforts to achieve business objectives.
Qualifications
Key Responsibilities:
- Develop and Execute Revenue Strategies: Create and implement comprehensive revenue strategies aligned with the company’s long-term objectives. Identify new market opportunities, product innovations, and revenue streams to drive growth.
- Sales Leadership: Lead and engage the sales organization with clear objectives and KPIs. Drive a culture of performance, accountability, and customer-first mindset. Mentor and actively coach sales leaders and team members.
- Marketing Leadership and Strategy: Manage the relationship with outsourced marketing company(s) to develop and execute marketing campaigns, branding strategies, and promotional activities that drive customer acquisition and market share. Provide strategic oversight to ensure alignment with company objectives.
- Business Development: Identify and pursue new business opportunities, strategic partnerships, and alliances. Cultivate and maintain strong relationships with key stakeholders, customers, and industry influencers.
- Customer Experience: Champion a customer-centric approach by developing programs to deepen engagement and encourage repeat business. Engage directly with customers and internal teams to continuously improve the customer journey and satisfaction
- Data-Driven Decision Making: Establish, monitor, and respond to KPIs and market intelligence. Use real-time operational data and analytics to guide business decisions and optimize initiatives.
- Cross-Functional Collaboration: Partner closely with the Executive Team to ensure seamless cross-functional execution, innovation, and alignment with strategic objectives.
- Budget Management: Develop and manage sales, marketing, and business development budgets, maximizing ROI through effective resource allocation.
- Team Leadership and Development: Build, lead, and inspire a high-performing, collaborative and innovated team.
Key Competencies:
- Strategic Thinking
- Revenue and Profit Growth
- Agricultural Market and Competitive Analysis
- Brand Development and Positioning
- Customer-Centric Focus
- Leadership and Team Development
- Data-Driven Decision Making
- Cross-Functional Collaboration
Skills and Qualifications:
- Strong strategic planning and analytical skills, with data-driven decision-making approach.
- Excellent leadership and team-building skills, with cross-functional management experience.
- Exceptional communication and interpersonal skills, capable of building strong internal and external relationships.
- Experience in agriculture or ag-tech industries strongly desired.
- Entrepreneurial and innovative mindset with a proven ability to drive rapid, sustainable growth
- Agricultural industry or ag-tech experience strongly preferred
The ideal candidate will be a visionary leader with a proven track record in scaling revenue, penetrating new markets, and building high-performing teams. This role requires strong analytical capabilities, innovative thinking, and the ability to collaborate effectively with other departments to drive growth. The CRMO will report directly to the CEO and work closely with other members of the executive team to shape the overall strategic direction of the company.
Education and Experience:
- Education: Bachelor’s degree in business administration, marketing, agriculture, or a related field required; MBA advanced degree preferred.
- Experience: 10-15 years of progressive experience in sales, marketing, or business development roles, including at least 3 years in senior leadership. Demonstrated success in driving significant revenue growth, market penetration, and team development.
- Location Requirements: Must reside within the Des Moines Metro area or within a reasonable commuting distance.
Physical Requirements:
- Lifting and Carrying: Occasionally, the role may involve lifting and carrying office equipment or materials weighing up to a certain limit.
- Standing and Walking: Ability to navigate various departments and facilities within the organization’s premises as part of operational oversight and engagement.
- Communication: Skill in exchanging accurate information with customers, co-workers, vendors, etc., utilizing verbal, written, and electronic communication methods.
- Sitting for Extended Periods: Much of the work will be conducted at a desk requiring the ability to sit for extended periods while performing tasks.
- Repetitive Motion: Some tasks may involve repetitive motions of the hands, especially prolonged periods of typing on a computer to perform administrative and operational tasks. Ergonomic practices should be followed to minimize the risk of repetitive strain injuries.
- Travel Readiness: Willingness and ability to travel as necessary for business engagements, meetings, industry events, and onsite visits to the organization’s multiple locations.
- Safety Awareness: Awareness of and adherence to safety protocols and procedures is essential when navigating the organization’s facilities to ensure compliance and minimize the risk of workplace hazards or accidents.
Ag Express Electronics is committed to providing reasonable accommodation for employees with disabilities and ensuring a supportive work environment. Candidates are encouraged to discuss specific needs during the application process.
Benefits:
Ag Express Electronics offers a leading benefits package as highlighted below:
- Employer-Sponsored Benefits: Medical, Dental, Group Life, Short-Term Disability (STD) with buy-up options
- Voluntary Benefits: Vision, Healthcare and Dependent Care Flexible Spending Account(s) (FSA), Life Insurance
- 401(k): Safe Harbor 401(k) including an annual 3% company contribution and Profit Share funded annually at the discretion of Ag Express Electronics.
- Employee Stock Ownership Plan (ESOP): Contribution funded annually at the discretion of Ag Express Electronics.
- Paid Time Off (PTO): PTO allowance to support work-life balance and provide employees with opportunities for rest, relaxation, and personal pursuits.
- Holiday Benefits: Recognition and observance of holidays by Ag Express Electronics, allowing employees to celebrate.
- Flexible Hours: Flexible work hours empower employees to have greater control over their work schedules, fostering a better work-life balance and increased flexibility to accommodate personal commitments.
- Educational Assistance: Support for employee development through educational assistance, including financial support for further education or professional certifications relevant to their roles, ensuring continuous learning and growth opportunities.
- Casual Dress Environment: Enjoy a casual dress environment at work, with company-provided branded clothing to promote comfort and a sense of belonging among employees.
Ag Express Electronics is an Equal Opportunity employer. We do not discriminate based on race, religion, color, sex, gender, identity, sexual orientation, age, national origin, veteran status, or any other basis covered by appropriate law.
About Us:
Ag Express Electronics is a leading provider of innovative electrical solutions for agricultural, construction, and industrial applications. We specialize in designing custom electrical harnesses and distribution systems to meet the unique needs of our clients. Our team is dedicated to delivering high-quality, reliable, and efficient solutions that exceed customer expectations.
