Regional Marketing Intern

Wawa • Part-time • WAWA - Wawa, Inc. - Corporate Office • 2d ago

*This internship begins on May 19th, 2025 and runs until August 7th, 2025. This role is a full time commitment (37.5 hour work week)*

Salary: $18.00/hour

Job Description

Job Title: Regional Marketing Intern

Location: Various

Department: Marketing

Job Summary: The Regional Marketing Intern will support the Local Marketing Team by identifying opportunities within our New and Fringe Markets to drive brand awareness and help build the Wawa brand. In addition, they will participate in a special project and outline Wawa’s capabilities to support funding opportunities through local marketing. Depending on needs and workload the intern may be involved in various activities with marketing or other internal teams associated with building the brand.

Principal Duties:

New/Fringe Market research by region
- Investigate large event opportunities (festivals, sport sponsorships)
- Identify Potential College Events
- Identify Market Specific Opportunities
- Identify Social Opportunities
- Analyze Competitive Landscape in new/adjacent markets
- Set up and support a large event(s) – Being involved in the entire event planning process
Support funding opportunities through local marketing (process/capabilities).
Follow up with internal teams for program support.
Shadow Regional Marketing Manager and participate in a Local Marketing Activations.
Gain knowledge of Halo and swag ordering process.
Investigate/Outline a Wawa Ambassador program.
Administrative work to support new/adjacent market expansion and partnerships.

Essential Functions:

Strong analytical and problem-solving skills
Strong interpersonal, written and verbal communication skills
Positive attitude with a focus on Customer Service
Detail oriented with strong organization and time management skills
Ability to work independently as well as within a team environment

Basic Qualifications:

Pursuing Bachelor’s Degree within Marketing preferred
Knowledge of Microsoft Office Suite of products
Working knowledge of Microsoft Excel
Must have reliable transportation and willing to travel
Must be able to lift at least 40lbs

Wawa will provide reasonable accommodation to complete an application upon request, consistent with applicable law. If you require an accommodation, please contact our Associate Service Center at [email protected] or 1-800-444-9292.

Wawa, Inc. is an equal opportunity employer. Wawa maintains a work environment in which Associates are treated fairly and with respect and in which discrimination of any kind will not be tolerated. In accordance with federal, state and local laws, we recruit, hire, promote and evaluate all applicants and Associates without regard to race, color, religion, sex, age, national origin, ancestry, familial status, marital status, sexual orientation or preference, gender identity or expression, citizenship status, disability, veteran or military status, genetic information, domestic or sexual violence victim status or any other characteristic protected by applicable law. Unlawful discrimination will not be a factor in any employment decision.

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