Job Summary
This position is responsible for assisting the Business Development team in the development of new business and promoting company expansion through relationship building and various marketing strategies with a heavy emphasis on graphic design. The positions main responsibility is to research, strategize, conceptualize, propose, and design creative projects for print and interactive media, such as advertisements, invitations, brochures, magazines, displays, digital signage, email communications, kiosks, and websites to enhance the company exposure and growth. The Graphic Designer/Marketing Specialist is a classification which is distinguished from other classes by its responsibility for developing new business and implementing graphic design and marketing strategies for Dean Snyder Construction.
Supervisory Responsibilities
Duties/Responsibilities
- Assist with conceptualizing and building marketing brochures and flyers; preparing copies for the company newsletters; preparing and mailing to clients and industry contacts; and maintaining the database of new and existing customers and industry contacts.
- Assist with company social media and SEO initiatives; regularly develop and publish content for all platforms.
- Assists the business development department with company advertising efforts; establishes and monitors company advertising/marketing literature; Assists in developing proposals, RFP / RFQ’s and client presentations.
- Assists with developing press releases on new projects; and ensures professionalism of business correspondence.
- Assist in project photography and videography and the postproduction of images and videos for insertion into marketing materials; prints photos when needed; social media, website and maintains photos/videos in a database.
- Administers, updates, recommends enhancements to website; social media administration; research information on the web; and recommends communication and information technology upgrades to obtain cost savings or gain operational efficiency.
- Assists company representatives in developing contract proposals and company correspondence.
- Performs other duties of a similar nature and level as assigned.
- Valid driver’s license and the ability to travel as needed.
Required Skills/Abilities/Knowledge of
- Proficiency in publication design, design layouts for advertising, and production skills
- Excellent working knowledge of Adobe Creative Suite products and website development
- Ability to adapt and learn new software.
- Proficiency with Microsoft Office Suite applications.
- Communication, interpersonal skills as applied to interaction with coworkers, owners, and clients, etc. sufficient to exchange or convey information; promote new business, and to receive or give work direction.
- Motivated and takes initiative to identify opportunities for brand and business growth.
- Computer systems, all types of social media, telecommunications, database software, and information technology.
- Utilizing various computer software programs including Microsoft Office, PowerPoint, Adobe Suite, Publisher, and Wordpress.
- Familiarity with CRM systems, with a preference for experience in Salesforce.
- Proficient computer skills for generating reports, viewing marketing metrics, extracting data and sharing this information with other team members in project updates.
- Strong work ethic and highly organized, with ability to communicate, multi-task, and work under deadline pressure.
- Excellent interpersonal skills for representing the firm in public, during events and participation in trade shows.
- Ability to travel, if required, for photo shoots, video shoots, and support at trade shows.
Education/Experience
- Bachelor’s degree in graphic design, Marketing, Business Administration, or related field with a minimum of five years graphic design and/or marketing experience preferred; or, an equivalent combination of education and experience sufficient to successfully perform the essential duties such as those listed above.
Physical Requirements
- Positions in this class typically require balancing, stooping, kneeling, crouching, reaching, standing, walking, driving, grasping, talking, hearing, seeing and repetitive motions.
- Light Work: Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or negligible amount of force constantly to move objects. If the use of arm and/or leg controls requires exertion of forces greater than that for Sedentary Work and the worker sits most of the time, the job is rated for Light Work.
What We Offer: Benefit Package (Medical, Dental. Life, short term and long-term disability ins. Etc.) Competitive wages Employee Stock Ownership Plan (ESOP) Re... more