Long Term Care Marketer
Kansas City, Missouri Area
Thrifty White Pharmacy is seeking out a Long Term Care Marketer for the Kansas City, Missouri area to develop, manage, and optimize pharmacy services through the development of comprehensive marketing plans that include objectives, strategies, and budgets. Drives long term care bed acquisitions and retention by leveraging new opportunities.
A few of the primary responsibilities include:
- Develops and maintains an ongoing analysis of opportunities to provide Thrifty White health care services.
- Facilitates communication with individuals and organizations in the long term care industry in order to stay abreast of changes in regulations, industry practices, potential competition and business opportunities.
- Develops, implements and maintains an ongoing marketing plan to acquire new contracts that increase market share of the long term care business and Thrifty White Services.
- Develops action plans within budgetary constraints and devises marketing campaigns in order to increase service awareness and profitability.
- Evaluates effectiveness and cost benefit of marketing tactics; alters strategies to maximize both service and profitability.
- Reviews censuses, analyzes trends, and takes action to avert deterioration of market share.
- Participates in team meetings, reporting regularly on referral development and progress on identified opportunities.
- Coordinates the cooperation and resources of other departments within the organization; such as Operations, Nursing Services, Consulting, Accounts Receivable, and others as needed to maintain or expand pharmacy services business.
- Negotiates and prepares contracts for equipment and services provided by the pharmacies that are in accordance with organizational and regulatory guidelines.
- Establishes service guidelines and ensures adherence to those guidelines to control unnecessary costs and loss of service, while manageable and agreed upon by operations.
NECESSARY KNOWLEDGE, SKILLS AND ABILITIES:
- Ability to maintain effective working relationships with employees and supervisors.
- Ability to gain both an overview and a detailed understanding of complex systems. Requires good analytical skills.
- Ability to assess needs related to LTC claims practices, procedures, computer systems and produce training programs and materials to target these needs.
- Availability to work evenings, weekends and holidays as needed.
- Ability to travel extensively.
- Ability to prioritize and see tasks through to completion within a tight schedule.
- Excellent interpersonal, writing and communications skills.
DESIRED MINIMUM QUALIFICATIONS
Education and Experience:
- Bachelor’s Degree or equivalent degree.
- Experience in Long Term Care Administration, Sales, Marketing or Healthcare/ Business Management or Administration.
- Extensive experience in project management.
- 3-5 years of experience in similar position preferred.
- Requires initiative, motivation, enthusiasm, creativity and ability to understand various areas of expertise. Must be able to react positively to a constantly changing industry and support service offerings to meet client demands.
- Good attendance and punctuality is required in order to fulfill the essential job functions.
- Maintain confidentiality of patient information at all times.
- Must have the ability to have and maintain a clear record without exclusion, sanctions or debarments with the Office of the Inspector General at the time of hire and monthly thereafter.
Physical Demands:
The physical demands described here are representable of those that must be met by an employee to successfully perform the essential job functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is frequently required: to stand, sit, talk and hear, use hands and fingers, handle, or operate objects, tools, or controls, and to reach with hands and arms. Extensive travel is required for this position.
The employee must occasionally lift and/or move up to 40 pounds. (Review the “Safe Lifting Techniques” policy). Specific vision abilities required by this job include close vision, distance vision, peripheral vision, color vision, depth perception, and the ability to adjust focus.
We offer competitive wages, medical, dental, vision, life, 401k, Employee Stock Ownership Plan, paid holidays and vacations, and a store discount for you and your family.
Thrifty White Pharmacy is an Equal Opportunity Employer.
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