Ciranda is a company rooted in 5 core values which include: Curiosity, Courage, Collaboration, Clarity, and Character. These values shape Ciranda's culture and drive our success, making us a remarkable company to engage with.
Job Purpose Summary
Under the direction of the VP, Strategy and Business Development, the Business Development Manager will be responsible for identifying growth opportunities for new ingredient innovations, building strategic relationships, and driving value for our clients. Working closely with the Sales team, Technical team and external business partners, this position will provide tailored solutions that enhance our clients' product offerings and strengthen our market position.
Responsibilities
Market Development & Opportunity Identification
- Identify and evaluate new business opportunities for our evolving ingredient portfolio by analyzing market trends, consumer demands, and competitive landscapes.
- Collaborate with the marketing team to translate market insights into actionable growth strategies.
Account Collaboration & Strategic Sales Support
- Partner with existing Sales team members to present tailored ingredient solutions to current and potential customers.
- Provide guidance and support in developing account-specific strategies to enhance client relationships and maximize sales potential.
- Engage in joint customer visits with the Sales team to better understand client needs and create compelling presentations that showcase our ingredients’ value.
- Manage portfolio of customers in newly developed channels and segments.
Cross-Functional Collaboration
- Work closely with the Technical team to understand ingredient functionalities and leverage their expertise in client presentations and solution development.
- Ensure smooth communication and alignment between Sales, Marketing, and Technical teams for seamless project execution.
- Support internal training presentations on the introduction of new ingredients and relationships into the CIRANDA portfolio.
Relationship Building & Networking
- Support the development of strong relationships with key decision-makers within client organizations to drive business growth and ensure long-term partnerships.
- Represent CIRANDA at industry events, conferences, and trade shows to enhance brand visibility and identify potential partnerships.
Market Analysis & Reporting
- Assist in monitoring market trends and competitor activities, providing insights and recommendations to inform strategic business decisions.
- Regularly report on business development progress, pipeline status, and market insights to the leadership team.
Required Education & Experience
- Bachelor’s degree in Business, Food Science, or related field.
- 5+ years of experience in business development, sales, or account management within the food ingredient or food manufacturing industry.
- Strong knowledge of food ingredient functionality, applications, and market trends.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to work cross-functionally with Sales, Marketing, Finance, Supply Chain and Technical teams.
- Proficiency in CRM software, marketing automation, Innova or Mintel, Microsoft Office Suite.
Desired Competencies
- Drives Results: Understands and demonstrates sound judgment, fiscal competence, and business knowledge to optimize the quality of operations.
- Aligns Execution: Focuses efforts to efficiently achieve measurable and customer-driven results consistent with the organization’s mission and operating plans.
- Thinks Strategically: Supports and promotes the organization’s vision and values - creates a compelling future state of the unit – understands the necessity of change in light of internal and external influences.
- Models Accountability: Holds self and others accountable for measurable high-quality, timely and cost-effective results – accepts responsibility for failures.
- Effectively Decisive: Makes well-informed, effective, and timely decisions, using available data.
- Agile & Resilient: Deals effectively with pressure, remains optimistic and persists even under adversity-recovers quickly from setbacks.
- Develops Talent: Effectively selects and develops people in a way that contributes to motivation and retention of a high-performing team.
- Instills Confidence: Commits to placing the organization and team’s interests above self-interests- expresses authentic gratitude and understand its value.
- Cultivates Engagement: Energizes and creates a sense of direction, purpose and excitement-creates a positive work environment with clarity around goals and working collaboratively to achieve them.
- Strategy and Planning: The ability to set attainable goals and reach them within the timeline of project completion.
- Customer Relationship Management: The process of ensuring customer satisfaction with a product or service in the form of an in-person interaction, a phone call, self-service system, or by other means.
- Product Knowledge: Develops a deep understanding of the details, features, benefits, and uses of a product.
- Innovation: Ability to monitor industry trends to make informed decisions, assist in customer innovation through collaboration and support product development against Ciranda’s innovation platforms.
